How to Select and Train Your Exhibition Stand Staff

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Your exhibition stand staff are one of the most important components of your expo experience. An eye-catching display, product demonstrations and marketing plan won’t be effective if you don’t have a team that can

Why You Need Networking Activities at Your Expo

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Exhibitions present many opportunities for exhibitors and attendees to meet new people and build their network. Sales is often seen as the most important prospect an expo offers, but without being able to interact

Top Tips for Increasing Exhibitors at Your Expo

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The success of your expo will largely rely on the number of exhibitors you have filling up your floor space. Your exhibitors are vital for engaging with attendees and providing positive feedback on your brand. Here

Top 10 Ultimate Benefits of Exhibiting at an Expo

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Expos provide a unique platform for companies to increase brand success through engagement and meaningful interactions. Although they can be time-consuming and costly, they provide benefits unlike any other form of

Qualifying Your Exhibition Attendees: Choosing the Best

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The attendees at your exhibition play an enormous role in the overall success of your event and the satisfaction of your exhibitors. Exhibitions are designed to encourage connection and networking between companies

How to Have a Sustainable Exhibition Stand

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Expos and sustainability aren’t often associated together. With huge amounts of materials and resources invested into creating single exhibition stands, it’s no surprise that these events produce a high quantity of

How to Create a Successful Exhibitor Marketing Campaign

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Your exhibitor marketing campaign should be designed to promote your exhibition and enhance positive interaction through carefully selected tasks and tactics. It includes all the marketing effort you implement to

Why Trade Shows Provide Value to the Automotive Industry

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Here is our blog we wrote for Biz Community which focused on how businesses within the automotive industry could benefit from exhibiting at trade shows. You can view this piece here. 

3 Ways to Secure the Best Expo Stand Location

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Aside from your exhibition stand design, the location of your stand is one of the most important factors to consider when planning to exhibit. Each space within a venue will have its advantages and disadvantages;

12 Helpful Tips for Choosing the Perfect Expo Venue

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Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is run. We’ve previously created an

Exhibition Stand Design Inspiration at Exhibitor Live 2019

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Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and interactive

6 Common Exhibition Stand Mistakes and How to Avoid Them

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When planning a show-stopping exhibition stand there’s a lot that can go wrong. It’s easy to forget tasks, slip up and make mistakes. The good news is that, with the right knowledge, preparation and support, mistakes

Exhibition Planning: The Dos and the Don'ts

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8 Ways to Save on Your Exhibition Stand Design

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An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost. We all know money doesn’t grow

7 Helpful Exhibition Planning Tips Learnt from AIME 2019

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This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals to build

Planning tips for a successful expo

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Organising a trade show or exhibition can be a mammoth task if you have never done it before. There are so many elements that will impact on your event. If you properly plan for these elements they will help boost

How to Plan for Your Exhibition Stand

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Exhibitions aren’t an easy process to navigate. From choosing your exhibition space and organising your exhibition stand design, to training your staff and booking any required travel arrangements, your ‘to do’ list

Attracting Sponsors to Your Trade or Consumer Show

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Event sponsors are a fantastic source of revenue. But finding, pitching, achieving and keeping sponsors can be a difficult and time-consuming process, especially if you’re unsure of how the process works.

12 Ways to Attract More Visitors to Your Exhibition Stand

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Exhibitions are an excellent opportunity for your brand to generate leads and build a positive brand image with your target audience. But they can also be a difficult space to navigate. Achieving your exhibition

How your exhibition floor plan impacts your sales

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Selling exhibitor spaces is a large part of organising your exhibition. The more exhibitor spaces that you sell, the more money that you ultimately make from your exhibition. Your exhibition will also continue