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Events 720 Blog / trade show

by Jessica Caggegi, on 12/03/21 3:24 PM

Our world has had some extreme measures and modifications recently, what now will seem to be the new ‘normal’ is something most of us can assert we have never experienced …

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Topics:InsiderNew ProjectExhibition DesignExhibition Marketing Planorganising an exhibitiontrade show displayseventstrade showexhibitor marketing

by Jessica Caggegi, on 3/06/20 3:00 PM

Signing off on a quotation for an Exhibition Stand can be very daunting and is a big commitment. You are investing substantial money into the project after all. You need …

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Topics:Exhibition StandsProductivityExhibition Marketing Plantrade show displayseventsgoalsettingtrade showincrease salescustom stand design

by Jessica Caggegi, on 19/02/20 1:00 PM

Wanting that final design element to tie your entire exhibition booth together? Rigging may just be the answer you are looking for. There are many pros and cons that you …

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Topics:trade show displaystrade showexhibition stand locationcustom standscustom stand design

by Jessica Caggegi, on 7/11/19 3:41 PM

Isn’t it interesting that sometimes a smaller size stand may appear busier than a larger booth? How there is a common misconception that more space means you’ll have greater success …

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Topics:Exhibition Stand DesignExhibition StandsStand SizeExhibition Goal Settingtrade show standexpogoalsettingtrade showcustom stands

by Events 720, on 30/07/19 12:20 PM

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

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Topics:expotrade showperth

by Events 720, on 2/07/19 1:43 PM

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

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Topics:expoeventstrade showadelaide

by Events 720, on 22/05/19 12:30 PM

There’s so much to organise when it comes to expos (trade shows and consumer shows), such as choosing the venue, managing the exhibitor list, styling the show, creating a floor …

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Topics:Exhibition Stand Builderexpotrade show

by Events 720, on 7/05/19 12:27 PM

You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at …

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Topics:expotrade showbrisbane

by Events 720, on 11/04/19 12:30 PM

The expo floor plan is complete, guest speakers are set, and exhibitors are booked – your expo is officially underway. Now, it’s time to start building some media interest for …

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Topics:Event Planningexpotrade showmedia

by Events 720, on 4/04/19 12:20 PM

Your exhibition stand staff are one of the most important components of your expo experience. An eye-catching display, product demonstrations and marketing plan won’t be effective if you don’t have …

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Topics:Exhibition Standsexhibition stafftrade showexhibition organising

by Events 720, on 14/03/19 12:30 PM

Here is our blog we wrote for Biz Community which focused on how businesses within the automotive industry could benefit from exhibiting at trade shows. You can view this piece …

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Topics:Exhibition Standsexpotrade showexhibitor marketing

by Kyrah Howell, on 6/03/19 12:15 PM

Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and …

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Topics:Exhibition Designexhibition display standsdesignexhibition displaytrade show

by Kyrah Howell, on 28/02/19 12:20 PM

For exhibition planners and organisers, expos offer unique opportunities to showcase your brand and build a community of exhibitors and buyers. If it's planned right, your expo can quickly become …

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Topics:Event Planningexpoexhibition floor planstrade show

by Kyrah Howell, on 26/02/19 12:10 PM

An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost …

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Topics:Exhibition Stand DesignExhibition Designexpocosttrade show

by Kyrah Howell, on 22/02/19 12:15 PM

This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals …

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Topics:Event Planningorganising an exhibitionexpotrade show

by Kyrah Howell, on 19/02/19 12:05 PM

Exhibitions aren’t an easy process to navigate. From choosing your exhibition space and organising your exhibition stand design, to training your staff and booking any required travel arrangements, your ‘to …

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Topics:Exhibition StandsEvent Planningtrade show standexhibition displaytrade show

by Kyrah Howell, on 14/02/19 12:30 AM

Event sponsors are a fantastic source of revenue. But finding, pitching, achieving and keeping sponsors can be a difficult and time-consuming process, especially if you’re unsure of how the process …

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Topics:expoexhibition displayeventstrade showevent sponsorshipsponsorsconsumer show

by Kyrah Howell, on 12/02/19 12:10 PM

Exhibitions are an excellent opportunity for your brand to generate leads and build a positive brand image with your target audience. But they can also be a difficult space to …

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Topics:Event PlanningDisplay Builderexhibition display standsexhibition displaytrade showstand visitor

by Chloe Mortimer, on 27/03/18 12:42 PM

If you've organised an exhibition or trade show you'll understand the pressure of trying to sell all the exhibitor spaces, and balance the expectations of the attendees and the exhibitors …

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Topics:Exhibition Goal Settingexhibition ticket salesexpoexhibition displayeventstrade show

Events 720 Blog

Each blog we discuss an important topic in the exhibition world. With insights and inspirations, we aim to answer the most common questions. 

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