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Events 720 Blog / Exhibition Goal Setting

by Jessica Caggegi, on 29/07/20 3:00 PM

It can be a hard decision when trying to decide on an event to attend. There are many differences between a trade show, consumer exhibition and conference, and depending on …

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Topics:Exhibition StandsEvent PlanningNetworkingNew ProjectIncrease Exhibition ReturnsExhibition Goal SettingExhibition Marketing Planengagement marketingconsumer showExpo Venueevent marketing

by Jessica Caggegi, on 7/11/19 3:41 PM

Isn’t it interesting that sometimes a smaller size stand may appear busier than a larger booth? How there is a common misconception that more space means you’ll have greater success …

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Topics:Exhibition Stand DesignExhibition StandsStand SizeExhibition Goal Settingtrade show standexpogoalsettingtrade showcustom stands

by Events 720, on 14/05/19 11:30 AM

Having a successful exhibition stand may seem like a difficult task. We’re here to let you in on a little secret; achieving a great exhibition stand comes down to some …

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Topics:Exhibition Stand DesignExhibition Goal Settingexhibition organising

by Chloe Mortimer, on 24/04/18 7:05 AM

Exhibiting can be a really expensive process. After you have paid for the exhibition space, and then invested in an exhibition stand, regardless of whether it is a custom exhibition …

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Topics:Exhibition StandsExhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 17/04/18 12:36 PM

A question that plagues every marketer and business owner – how much is too much when it comes to buying a custom exhibition stand? The truth is, there is no …

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Topics:Exhibition StandsExhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 27/03/18 12:42 PM

If you've organised an exhibition or trade show you'll understand the pressure of trying to sell all the exhibitor spaces, and balance the expectations of the attendees and the exhibitors …

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Topics:Exhibition Goal Settingexhibition ticket salesexpoexhibition displayeventstrade show

by Chloe Mortimer, on 6/03/18 8:21 AM

Planning an exhibition stand can seem like its own full-time job. There are so many things to consider, so many elements to get right to see the desired results. Exhibiting …

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Topics:Exhibition StandsIncrease Exhibition ReturnsExhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 23/01/18 11:44 AM

2018 is well and truly underway and the first few exhibitions will kick off next month. We predict what will be the biggest trends to the exhibition industry over the …

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Topics:Exhibition Stand DesignExhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 12/12/17 9:58 AM

To grow your exhibition you need increases in attendance rates from both attendees and exhibitors. If you increase the amount of quality attendees to your exhibition you are guaranteeing exhibition …

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Topics:Exhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 6/12/17 12:06 PM

Marketing your exhibition attendance is important. If your no one knows you're exhibiting, how will attendees know to find you? Increasing the visits to your exhibition space depends on who …

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Topics:Exhibition StandsIncrease Exhibition ReturnsExhibition Goal SettingExhibition Marketing Plan

by Chloe Mortimer, on 17/10/17 11:15 AM

A friend of mine has a small business with her husband. They want this business to grow so that they can both quit their jobs and have their business provide …

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Topics:Stand LayoutIncrease Exhibition ReturnsExhibition Goal Setting

Events 720 Blog

Each blog we discuss an important topic in the exhibition world. With insights and inspirations, we aim to answer the most common questions. 

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