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by Events 720, on 27/03/19 12:15 PM

Expos provide a unique platform for companies to increase brand success through engagement and meaningful interactions. Although they can be time-consuming and costly, they provide benefits unlike any other form of …

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Topics:Exhibition StandsNetworkingtrade show displaysexperiential marketingexpoexhibition display

by Events 720, on 21/03/19 12:20 PM

The attendees at your exhibition play an enormous role in the overall success of your event and the satisfaction of your exhibitors. Exhibitions are designed to encourage connection and networking …

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Topics:Event Planningorganising an exhibitionincrease exhibition attendeesexpo

by Events 720, on 19/03/19 12:30 PM

Expos and sustainability aren’t often associated together. With huge amounts of materials and resources invested into creating single exhibition stands, it’s no surprise that these events produce a high quantity …

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Topics:Exhibition Stand Designexposustainability

by Events 720, on 15/03/19 12:05 PM

Your exhibitor marketing campaign should be designed to promote your exhibition and enhance positive interaction through carefully selected tasks and tactics. It includes all the marketing effort you implement to …

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Topics:engagement marketingexhibition ticket salesexpoexhibitor marketing

by Events 720, on 14/03/19 12:30 PM

Here is our blog we wrote for Biz Community which focused on how businesses within the automotive industry could benefit from exhibiting at trade shows. You can view this piece …

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Topics:Exhibition Standsexpotrade showexhibitor marketing

by Events 720, on 13/03/19 12:10 PM

Aside from your exhibition stand design, the location of your stand is one of the most important factors to consider when planning to exhibit. Each space within a venue will …

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Topics:Exhibition Standstrade show standexhibition floor plansexhibition stand location

by Kyrah Howell, on 7/03/19 10:05 AM

Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is …

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Topics:Event Planningexpoexhibition organisingExpo Venue

by Kyrah Howell, on 6/03/19 12:15 PM

Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and …

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Topics:Exhibition Designexhibition display standsdesignexhibition displaytrade show

by Kyrah Howell, on 5/03/19 12:15 PM

When planning a show-stopping exhibition stand there’s a lot that can go wrong. It’s easy to forget tasks, slip up and make mistakes. The good news is that, with the …

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Topics:Exhibition StandsExhibition Designexhibition display standstrade show stand

by Kyrah Howell, on 28/02/19 12:20 PM

For exhibition planners and organisers, expos offer unique opportunities to showcase your brand and build a community of exhibitors and buyers. If it's planned right, your expo can quickly become a …

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Topics:Event Planningexpoexhibition floor planstrade show

by Kyrah Howell, on 26/02/19 12:10 PM

An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost …

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Topics:Exhibition Stand DesignExhibition Designexpocosttrade show

by Kyrah Howell, on 22/02/19 12:15 PM

This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals …

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Topics:Event Planningorganising an exhibitionexpotrade show

by Chloe Mortimer, on 20/02/19 12:14 PM

Organising a trade show or exhibition can be a mammoth task if you have never done it before. There are so many elements that will impact on your event. If …

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Topics:organising an exhibitionexpoexhibition floor plans

by Kyrah Howell, on 19/02/19 12:05 PM

Exhibitions aren’t an easy process to navigate. From choosing your exhibition space and organising your exhibition stand design, to training your staff and booking any required travel arrangements, your ‘to …

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Topics:Exhibition StandsEvent Planningtrade show standexhibition displaytrade show

by Kyrah Howell, on 14/02/19 12:30 AM

Event sponsors are a fantastic source of revenue. But finding, pitching, achieving and keeping sponsors can be a difficult and time-consuming process, especially if you’re unsure of how the process …

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Topics:expoexhibition displayeventstrade showevent sponsorshipsponsorsconsumer show

by Kyrah Howell, on 12/02/19 12:10 PM

Exhibitions are an excellent opportunity for your brand to generate leads and build a positive brand image with your target audience. But they can also be a difficult space to …

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Topics:Event PlanningDisplay Builderexhibition display standsexhibition displaytrade showstand visitor

by Chloe Mortimer, on 7/02/19 12:29 PM

Selling exhibitor spaces is a large part of organising your exhibition. The more exhibitor spaces that you sell, the more money that you ultimately make from your exhibition. Your exhibition …

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Topics:Stand Layoutexhibition supplierorganising an exhibitionexpoexhibition floor plans

by Kyrah Howell, on 5/02/19 12:20 AM

Marketing is a great tool for promoting your exhibition stand and increasing your visitor rate prior to an expo. Your trade or consumer show success will undeniably be impacted by …

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Topics:Exhibition Stand Designtrade show displaysmarketingtrade show standengagement marketingexpoexhibition displayevents

by Kyrah Howell, on 31/01/19 12:06 AM

Expos are a fantastic resource available for businesses hoping to achieve their goals. With a large volume of people from all across the nation and hundreds of exciting new products …

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Topics:Exhibition StandsEvent Planningexhibition display standstrade show displaystrade show standexpoexhibition displayevents

by Kyrah Howell, on 29/01/19 12:05 PM

When it comes to planning your trade show exhibition stand, understanding the costs can be overwhelming. How much does a stand cost? Why do I need to pay that much …

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Topics:Exhibition Stand DesignExhibition StandsProduct DisplayExhibition Stand Buildertrade show displaysexpoexhibition displayeventscost

Events 720 Blog

Each blog we discuss an important topic in the exhibition world. With insights and inspirations, we aim to answer the most common questions. 

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