Removing Friction From Your Trade Show Stand

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You may have heard the term “friction” being thrown around recently. It’s become a recent buzzword often used to describe where sales process can break down and cause customers to refuse to purchase from your brand.

Removing Friction From Your Exhibition Stand

Exhibition Stand Design Exhibition Stands Exhibition Design

You may have heard the term “friction” being thrown around recently. It’s become a recent buzzword often used to describe where sales process can break down and cause customers to refuse to purchase from your brand.

What the Events 720 Team Learnt at INBOUND 2018

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Earlier this month, Chloe and Leon from the Events 720 team travelled to Boston, Massachusetts to attend the Hubspot Inbound 2018 event. Inbound is primarily a marketing conference, however there are many sessions

6 Tips for Increasing Your Exhibition Ticket Sales

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Organising an exhibition is not an easy feat. You pour so much of your time and energy into making sure that everything runs smoothly, that your exhibitors are happy, and that your attendees connect with your

Why Your Exhibition Supplier MUST Care About Your Exhibitors

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Choosing an exhibition supplier can seem like a long process. You need to find a range of suppliers, give them all a brief and then try to understand the subtle differences between them in order to choose the best

Choosing the Right Exhibition Stand to Hire

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There are three main types of exhibition stands you could hire. We have outlined these below, as well as the pros and cons of the different types of stands. Use this as an introductory guide to find the right rental

How to Use Experiential Marketing for Your Brand

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Experiential marketing is a great way to grow your brand by interacting with consumers, leaving them with a positive experience and wanting further engagement with your brand. If you’re unsure of how experiential

How to Nail Your Next Exhibition

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This article was writen by  Richard at CustomLogoCases on May 31 , 2018.  Link to the original article can be found below. We think this article will really help with the organisation of exhibiting at a trade show. 

Stand organisation is demanding, here's why

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We speak to exhibitors from all backgrounds. Our aim is to help make exhibiting as easy as possible for our clients. We achieve this by taking on most of the organising and the designing on an exhibition stand. We

The Best Benefits of Modular Exhibition Stands

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Modular exhibition stands have many different applications, they can take many different forms. The exhibition needs for each brand are very different. Many brands exhibit at multiple shows and each show might have

Improve Exhibition Stand Performance by Improving Your Staff

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It is no secret that exhibition staff are incredibly important. They are a solid pillar in your exhibition performance. The reason for this is explained by Simon Sinek best, “People don’t buy what you do, people buy

How to Get the Most Out of Your Exhibition Stand

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Exhibiting can be a really expensive process. After you have paid for the exhibition space, and then invested in an exhibition stand, regardless of whether it is a custom exhibition stand or a shell-scheme stand

The Best Budget for Your Exhibition Stand

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A question that plagues every marketer and business owner – how much is too much when it comes to buying a custom exhibition stand? The truth is, there is no right or wrong answer. Each business is so different and

6 Factors That Influence Exhibitor Sales

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If you've organised an exhibition or trade show you'll understand the pressure of trying to sell all the exhibitor spaces, and balance the expectations of the attendees and the exhibitors. We've outlined the 6 most

Successful Budgeting For Exhibiting At Trade Shows and Exhibitions

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Exhibiting at conferences, trade shows or consumer exhibitions requires significant investments of both time and money to achieve your goals. This blog will guide you through building confidence and knowledge of the

6 Mistakes To Avoid When Exhibiting

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Planning an exhibition stand can seem like its own full-time job. There are so many things to consider, so many elements to get right to see the desired results. Exhibiting requires some research and some attainable

4 Signs You Need a New Exhibition Supplier

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Most of us are creatures of habit, we find an exhibition supplier and we choose to stay loyal through thick and thin.  We may complain about the service that we receive, even vowing that we are going to change

Top Trends for Exhibition Stand Design in 2018

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2018 is well and truly underway and the first few exhibitions will kick off next month. We predict what will be the biggest trends to the exhibition industry over the next year.

7 Ways to Increase Exhibition Attendance

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To grow your exhibition you need increases in attendance rates from both attendees and exhibitors. If you increase the amount of quality attendees to your exhibition you are guaranteeing exhibition success for

9 Ways to Effectively Market Your Exhibition Attendance

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Marketing your exhibition attendance is important. If your no one knows you're exhibiting, how will attendees know to find you?  Increasing the visits to your exhibition space depends on who knows you are exhibiting.