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Events 720 Blog

by Jessica Caggegi, on 1/07/20 3:00 PM

Custom exhibition stands are evolving more than ever before. Exhibition design is becoming more competitive by the minute and everyone wants to be the leader of their industry. The stands …

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Topics:Exhibition Stand DesignStand Layoutexhibition display standsdesigncustom standscustom stand design

by Jessica Caggegi, on 17/06/20 3:00 PM

Budgets are something which everyone can relate to. They give us a sense of security and allow us to spend our money within a safe and comfortable range. Some budgets …

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Topics:Exhibition Stand DesignExhibition StandsNew Projectexhibition supplierexhibition design companycostevent marketingcustom stand design

by Jessica Caggegi, on 3/06/20 3:00 PM

Signing off on a quotation for an Exhibition Stand can be very daunting and is a big commitment. You are investing substantial money into the project after all. You need …

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Topics:Exhibition StandsProductivityExhibition Marketing Plantrade show displayseventsgoalsettingtrade showincrease salescustom stand design

by Jessica Caggegi, on 11/03/20 3:00 PM

Have you ever heard the saying a picture tells 1000 words? Cliche I know, but it does have truth behind it. Graphics are such a huge component to an exhibition …

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Topics:designincrease exhibitorscustom standsevent marketingcustom stand design

by Jessica Caggegi, on 26/02/20 3:00 PM

Kiosks are an exciting way to get your brand out there and sell your products without spending large dollars on long term leasing costs. A common issue we have come …

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Topics:Exhibition Stand DesignProductivityProduct DisplayNew ProjectDisplay Builderdesignexhibition display

by Jessica Caggegi, on 19/02/20 1:00 PM

Wanting that final design element to tie your entire exhibition booth together? Rigging may just be the answer you are looking for. There are many pros and cons that you …

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Topics:trade show displaystrade showexhibition stand locationcustom standscustom stand design

by Jessica Caggegi, on 23/01/20 2:02 PM

As the exhibition world continues to grow, it has been brought to our attention that more companies are making their way from overseas to attend exhibitions within Australia. It can …

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Topics:Event Planningexhibition display standsexhibition displaycostexhibition organisingExpo Venueevent marketing

by Chloe Mortimer, on 9/01/20 9:32 AM

You may have heard the term “friction” being thrown around recently. It’s become a recent buzzword often used to describe where sales process can break down and cause customers to …

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Topics:Exhibition Stand DesignExhibition StandsExhibition Design

by Jessica Caggegi, on 7/11/19 3:41 PM

Isn’t it interesting that sometimes a smaller size stand may appear busier than a larger booth? How there is a common misconception that more space means you’ll have greater success …

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Topics:Exhibition Stand DesignExhibition StandsStand SizeExhibition Goal Settingtrade show standexpogoalsettingtrade showcustom stands

by Jessica Caggegi, on 1/11/19 3:32 PM

You have taken the first steps of exhibiting at an expo. You now know what does and doesn’t work for you and your business. You have tested the waters and …

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Topics:exhibition displaycustom standscustom stand design

by Events 720, on 30/07/19 12:20 PM

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

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Topics:expotrade showperth

by Events 720, on 25/07/19 12:15 PM

When planning the perfect exhibition stand for your company, every component is important; especially the flooring. Whether you have a custom stand space or a shell scheme stand, using the …

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Topics:Exhibition Stand Designcustom stand designdesign inspiration

by Events 720, on 17/07/19 12:30 PM

As an event organiser, receiving a high volume of attendees should be a top priority. Having more attendees at your event will make your exhibitors happy and increase your ROI …

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Topics:Event Planningexpoincrease sales

by Events 720, on 9/07/19 12:30 PM

Having a creative exhibition stand is no doubt one of the most important factors about exhibiting. An eye-catching, engaging and unique display will help you attract more visitors, ultimately presenting …

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Topics:Exhibition Stand DesignExhibition StandsExhibition Designcustom stand design

by Events 720, on 2/07/19 1:43 PM

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

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Topics:expoeventstrade showadelaide

by Events 720, on 27/06/19 12:45 PM

Exhibiting is largely about generating sales for your company. However, this isn’t always easy. Sometimes there is friction within the sales process and customers may refuse to purchase from you …

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Topics:Exhibition Stand Designexhibition display standsincrease sales

by Events 720, on 18/06/19 12:30 PM

Successfully marketing your expo will help you attract attendees, increase exhibitors, gain sponsors, build brand awareness and, subsequently, increase your return on investment (ROI). After coordinating the plans of the …

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Topics:Event Planningexpoevent marketing

by Events 720, on 13/06/19 12:40 PM

Your exhibition stand is so much more than a simple wooden structure. It’s a space to communicate with your target audience, contributing to memorable experiences and building quality relationships. Enhancing …

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Topics:expoincrease exhibitorscustom stands

by Events 720, on 4/06/19 12:15 PM

Now, it's time to start planning how you will get to the event. When exhibiting at an expo in a new city it's helpful to know the best places to …

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Topics:Event Planningexpocustom standssydney

by Events 720, on 28/05/19 12:30 PM

One of the most important elements of your exhibition stand is ensuring there is a space for you to discuss your company's products and services with prospects. This can assist …

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Events 720 Blog

Each blog we discuss an important topic in the exhibition world. With insights and inspirations, we aim to answer the most common questions. 

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