How your exhibition floor plan impacts your sales

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Selling exhibitor spaces is a large part of organising your exhibition. The more exhibitor spaces that you sell, the more money that you ultimately make from your exhibition. Your exhibition will also continue

How to Successfully Use Pre-Show Marketing for your Exhibition Stand

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Marketing is a great tool for promoting your exhibition stand and increasing your visitor rate prior to an expo. Your trade or consumer show success will undeniably be impacted by level of engagement your stand

How Important is Your Presence at Your Expo?

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Expos are a fantastic resource available for businesses hoping to achieve their goals. With a large volume of people from all across the nation and hundreds of exciting new products and/or services to discover all in

Estimating the Cost of an Expo Stand

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When it comes to planning your trade show exhibition stand, understanding the costs can be overwhelming. How much does a stand cost? Why do I need to pay that much for a display? How much should I be paying? These

The Magic to Keeping Exhibitors Happy

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Tips for Choosing Your Next Expo

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There are hundreds of expo’s across Australia each year and hundreds of businesses that have exhibition display’s at them. Choosing the right expo for your business can have a significant impact on the success of

Is the Aesthetic of Shell-Scheme Stands Important?

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When you organise an expo, there are so many things to consider. When you engage with an exhibition supplier you have a long list of items that you want to ensure that they can do. You want to know that they can

How to Set Your Expo Goals for 2019

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You can also find this piece published on the Trade Show News Network here. 2019 is officially here and it’s time for you to make your mark in the exhibition world with show-stopping stand designs, excellent customer

5 Exhibition Stand Must-Haves

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Let’s face it, the world of exhibitions can be overwhelming.  There are now endless ways to be creative, innovative and competitive with your exhibition stand, but this can often lead us to forget what our display

Running A Smooth Event in 2019

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Are you organising an event in 2019 and wondering how you can start the new year on the right foot? We have some tips to ensure that your exhibition runs smoothly. Executing a successful event is always top priority,

Exhibition Stand Design Trends for 2019

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2019 is nearly upon us and our design team has been busy creating designs for exhibition stands that will be exhibiting in the first 6 months of next year. At the beginning of 2018 we predicted the trends we expected

Removing Friction From Your Trade Show Stand

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You may have heard the term “friction” being thrown around recently. It’s become a recent buzzword often used to describe where sales process can break down and cause customers to refuse to purchase from your brand.

Removing Friction From Your Exhibition Stand

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You may have heard the term “friction” being thrown around recently. It’s become a recent buzzword often used to describe where sales process can break down and cause customers to refuse to purchase from your brand.

What the Events 720 Team Learnt at INBOUND 2018

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Earlier this month, Chloe and Leon from the Events 720 team travelled to Boston, Massachusetts to attend the Hubspot Inbound 2018 event. Inbound is primarily a marketing conference, however there are many sessions

6 Tips for Increasing Your Exhibition Ticket Sales

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Organising an exhibition is not an easy feat. You pour so much of your time and energy into making sure that everything runs smoothly, that your exhibitors are happy, and that your attendees connect with your

Why Your Exhibition Supplier MUST Care About Your Exhibitors

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Choosing an exhibition supplier can seem like a long process. You need to find a range of suppliers, give them all a brief and then try to understand the subtle differences between them in order to choose the best

Choosing the Right Exhibition Stand to Hire

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There are three main types of exhibition stands you could hire. We have outlined these below, as well as the pros and cons of the different types of stands. Use this as an introductory guide to find the right rental

How to Use Experiential Marketing for Your Brand

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Experiential marketing is a great way to grow your brand by interacting with consumers, leaving them with a positive experience and wanting further engagement with your brand. If you’re unsure of how experiential

How to Nail Your Next Exhibition

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This article was writen by  Richard at CustomLogoCases on May 31 , 2018.  Link to the original article can be found below. We think this article will really help with the organisation of exhibiting at a trade show. 

Stand organisation is demanding, here's why

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We speak to exhibitors from all backgrounds. Our aim is to help make exhibiting as easy as possible for our clients. We achieve this by taking on most of the organising and the designing on an exhibition stand. We