Event Planning
expo
events
melbourne expo
You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at an expo in a new city, it's
Event Planning
organising an exhibition
engagement marketing
To get the most out of your expo and achieve your desired outcomes, your event needs to actively engage your attendees. This is one of the most important components of event management and will contribute to the
Event Planning
expo
trade show
media
The expo floor plan is complete, guest speakers are set, and exhibitors are booked – your expo is officially underway. Now, it’s time to start building some media interest for your event. Gaining media coverage for
Exhibition Stand Design
Product Display
Exhibition Design
exhibition display
One of the most common objectives for exhibiting at an expo is to display your company’s products to your target market. To ensure you showcase your products in the best way, invest in a great display that will
Exhibition Stands
exhibition staff
trade show
exhibition organising
Your exhibition stand staff are one of the most important components of your expo experience. An eye-catching display, product demonstrations and marketing plan won’t be effective if you don’t have a team that can
Event Planning
Networking
exhibition organising
Exhibitions present many opportunities for exhibitors and attendees to meet new people and build their network. Sales is often seen as the most important prospect an expo offers, but without being able to interact
Event Planning
expo
increase exhibitors
The success of your expo will largely rely on the number of exhibitors you have filling up your floor space. Your exhibitors are vital for engaging with attendees and providing positive feedback on your brand. Here
Exhibition Stands
Networking
trade show displays
experiential marketing
expo
exhibition display
Expos provide a unique platform for companies to increase brand success through engagement and meaningful interactions. Although they can be time-consuming and costly, they provide benefits unlike any other form of
Event Planning
organising an exhibition
increase exhibition attendees
expo
The attendees at your exhibition play an enormous role in the overall success of your event and the satisfaction of your exhibitors. Exhibitions are designed to encourage connection and networking between companies
Exhibition Stand Design
expo
sustainability
Expos and sustainability aren’t often associated together. With huge amounts of materials and resources invested into creating single exhibition stands, it’s no surprise that these events produce a high quantity of
engagement marketing
exhibition ticket sales
expo
exhibitor marketing
Your exhibitor marketing campaign should be designed to promote your exhibition and enhance positive interaction through carefully selected tasks and tactics. It includes all the marketing effort you implement to
Exhibition Stands
expo
trade show
exhibitor marketing
Here is our blog we wrote for Biz Community which focused on how businesses within the automotive industry could benefit from exhibiting at trade shows. You can view this piece here.
Exhibition Stands
trade show stand
exhibition floor plans
exhibition stand location
Aside from your exhibition stand design, the location of your stand is one of the most important factors to consider when planning to exhibit. Each space within a venue will have its advantages and disadvantages;
Event Planning
expo
exhibition organising
Expo Venue
Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is run. We’ve previously created an
Exhibition Design
exhibition display stands
design
exhibition display
trade show
Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and interactive
Exhibition Stands
Exhibition Design
exhibition display stands
trade show stand
When planning a show-stopping exhibition stand there’s a lot that can go wrong. It’s easy to forget tasks, slip up and make mistakes. The good news is that, with the right knowledge, preparation and support, mistakes
Exhibition Stand Design
Exhibition Design
expo
cost
trade show
An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost. We all know money doesn’t grow
Event Planning
organising an exhibition
expo
trade show
This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals to build
organising an exhibition
expo
exhibition floor plans
Organising a trade show or exhibition can be a mammoth task if you have never done it before. There are so many elements that will impact on your event. If you properly plan for these elements they will help boost
