Events 720 Blog / expo

Isn’t it interesting that sometimes a smaller size stand may appear busier than a larger booth? How there is a common misconception that more space means you’ll have greater success …

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

As an event organiser, receiving a high volume of attendees should be a top priority. Having more attendees at your event will make your exhibitors happy and increase your ROI …

You’ve organised your exhibition stand, trained your staff and finalised your goals. Now it’s time to start planning your stay at the expo destination. When exhibiting at an expo in …

Successfully marketing your expo will help you attract attendees, increase exhibitors, gain sponsors, build brand awareness and, subsequently, increase your return on investment (ROI). After coordinating the plans of the …

Your exhibition stand is so much more than a simple wooden structure. It’s a space to communicate with your target audience, contributing to memorable experiences and building quality relationships. Enhancing …

Now, it's time to start planning how you will get to the event. When exhibiting at an expo in a new city it's helpful to know the best places to …

There’s so much to organise when it comes to expos (trade shows and consumer shows), such as choosing the venue, managing the exhibitor list, styling the show, creating a floor …

You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at …

You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at …

The expo floor plan is complete, guest speakers are set, and exhibitors are booked – your expo is officially underway. Now, it’s time to start building some media interest for …

The success of your expo will largely rely on the number of exhibitors you have filling up your floor space. Your exhibitors are vital for engaging with attendees and providing …

Expos provide a unique platform for companies to increase brand success through engagement and meaningful interactions. Although they can be time-consuming and costly, they provide benefits unlike any other form …

The attendees at your exhibition play an enormous role in the overall success of your event and the satisfaction of your exhibitors. Exhibitions are designed to encourage connection and networking …

Expos and sustainability aren’t often associated together. With huge amounts of materials and resources invested into creating single exhibition stands, it’s no surprise that these events produce a high quantity …

Your exhibitor marketing campaign should be designed to promote your exhibition and enhance positive interaction through carefully selected tasks and tactics. It includes all the marketing effort you implement to …

Here is our blog we wrote for Biz Community which focused on how businesses within the automotive industry could benefit from exhibiting at trade shows. You can view this piece …

Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is …

For exhibition planners and organisers, expos offer unique opportunities to showcase your brand and build a community of exhibitors and buyers. If it's planned right, your expo can quickly become …

An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost …