Events 720 Blog

An exhibition stand is a large investment into your company's marketing strategy. With any large investment you should always question what products and services you are receiving for your money …

A creative exhibition stand will enhance your ability to attract expo attendees to your display and engage with them in order to achieve your goals. There are endless ways to …

Selling floor space to exhibitors for your upcoming expo is one of the most important tasks you will have to do when hosting an expo. Offering your exhibitors a space …

You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at …

To get the most out of your expo and achieve your desired outcomes, your event needs to actively engage your attendees. This is one of the most important components of …

The expo floor plan is complete, guest speakers are set, and exhibitors are booked – your expo is officially underway. Now, it’s time to start building some media interest for …

One of the most common objectives for exhibiting at an expo is to display your company’s products to your target market. To ensure you showcase your products in the best …

Your exhibition stand staff are one of the most important components of your expo experience. An eye-catching display, product demonstrations and marketing plan won’t be effective if you don’t have …

Exhibitions present many opportunities for exhibitors and attendees to meet new people and build their network. Sales is often seen as the most important prospect an expo offers, but without …