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by Kyrah Howell, on 30/04/19 2:15 PM

An exhibition stand is a large investment into your company's marketing strategy. With any large investment you should always question what products and services you are receiving for your money …

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Topics:Exhibition StandsDisplay BuilderExhibition Stand Builder

by Events 720, on 25/04/19 12:20 PM

A creative exhibition stand will enhance your ability to attract expo attendees to your display and engage with them in order to achieve your goals. There are endless ways to …

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Topics:Exhibition Designexhibition display standstrade show standcustom stands

by Events 720, on 23/04/19 12:40 PM

Selling floor space to exhibitors for your upcoming expo is one of the most important tasks you will have to do when hosting an expo. Offering your exhibitors a space …

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Topics:Exhibition Standsexhibition floor plansexhibitor marketingincrease exhibitors

by Events 720, on 18/04/19 12:02 PM

You've organised your exhibition stand, trained your exhibition staff and outlined your expo goals. Now, it's time to start planning how you will get to the event. When exhibiting at an …

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Topics:Event Planningexpoeventsmelbourne expo

by Events 720, on 16/04/19 12:05 PM

To get the most out of your expo and achieve your desired outcomes, your event needs to actively engage your attendees. This is one of the most important components of …

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Topics:Event Planningorganising an exhibitionengagement marketing

by Events 720, on 11/04/19 12:30 PM

The expo floor plan is complete, guest speakers are set, and exhibitors are booked – your expo is officially underway. Now, it’s time to start building some media interest for …

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Topics:Event Planningexpotrade showmedia

by Events 720, on 9/04/19 12:15 PM

One of the most common objectives for exhibiting at an expo is to display your company’s products to your target market. To ensure you showcase your products in the best …

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Topics:Exhibition Stand DesignProduct DisplayExhibition Designexhibition display

by Events 720, on 4/04/19 12:20 PM

Your exhibition stand staff are one of the most important components of your expo experience. An eye-catching display, product demonstrations and marketing plan won’t be effective if you don’t have …

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Topics:Exhibition Standsexhibition stafftrade showexhibition organising

by Events 720, on 2/04/19 12:15 PM

Exhibitions present many opportunities for exhibitors and attendees to meet new people and build their network. Sales is often seen as the most important prospect an expo offers, but without …

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Topics:Event PlanningNetworkingexhibition organising

Events 720 Blog

Each blog we discuss an important topic in the exhibition world. With insights and inspirations, we aim to answer the most common questions. 

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