Recent Posts by Kyrah Howell:
by Kyrah Howell, on 30/04/19 2:15 PM
An exhibition stand is a large investment into your company's marketing strategy. With any large investment you should always question what products and services you are receiving for your money …
Read Storyby Kyrah Howell, on 7/03/19 10:05 AM
Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is …
Read Storyby Kyrah Howell, on 6/03/19 12:15 PM
Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and …
Read Storyby Kyrah Howell, on 5/03/19 12:15 PM
When planning a show-stopping exhibition stand there’s a lot that can go wrong. It’s easy to forget tasks, slip up and make mistakes. The good news is that, with the …
Read Storyby Kyrah Howell, on 28/02/19 12:20 PM
For exhibition planners and organisers, expos offer unique opportunities to showcase your brand and build a community of exhibitors and buyers. If it's planned right, your expo can quickly become a …
Read Storyby Kyrah Howell, on 26/02/19 12:10 PM
An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost …
Read Storyby Kyrah Howell, on 22/02/19 12:15 PM
This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals …
Read Storyby Kyrah Howell, on 19/02/19 12:05 PM
Exhibitions aren’t an easy process to navigate. From choosing your exhibition space and organising your exhibition stand design, to training your staff and booking any required travel arrangements, your ‘to …
Read Storyby Kyrah Howell, on 14/02/19 12:30 AM
Event sponsors are a fantastic source of revenue. But finding, pitching, achieving and keeping sponsors can be a difficult and time-consuming process, especially if you’re unsure of how the process …
Read Storyby Kyrah Howell, on 12/02/19 12:10 PM
Exhibitions are an excellent opportunity for your brand to generate leads and build a positive brand image with your target audience. But they can also be a difficult space to …
Read Storyby Kyrah Howell, on 5/02/19 12:20 AM
Marketing is a great tool for promoting your exhibition stand and increasing your visitor rate prior to an expo. Your trade or consumer show success will undeniably be impacted by …
Read Storyby Kyrah Howell, on 31/01/19 12:06 AM
Expos are a fantastic resource available for businesses hoping to achieve their goals. With a large volume of people from all across the nation and hundreds of exciting new products …
Read Storyby Kyrah Howell, on 29/01/19 12:05 PM
When it comes to planning your trade show exhibition stand, understanding the costs can be overwhelming. How much does a stand cost? Why do I need to pay that much …
Read Storyby Kyrah Howell, on 24/01/19 12:18 PM
As trade and consumer show organisers, it’s your responsibility to ensure your exhibitors are receiving a valuable experience by being well informed, prepared and encouraged. Keeping your exhibitors happy definitely …
Read Storyby Kyrah Howell, on 22/01/19 12:20 PM
There are hundreds of expo’s across Australia each year and hundreds of businesses that have exhibition display’s at them. Choosing the right expo for your business can have a significant …
Read Storyby Kyrah Howell, on 15/01/19 12:00 PM
You can also find this piece published on the Trade Show News Network here. 2019 is officially here and it’s time for you to make your mark in the exhibition …
Read Storyby Kyrah Howell, on 10/01/19 12:00 PM
Let’s face it, the world of exhibitions can be overwhelming. There are now endless ways to be creative, innovative and competitive with your exhibition stand, but this can often lead …
Read Story