Kyrah Howell

Recent Posts:

7 Questions To Ask Your Exhibition Stand Builder

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An exhibition stand is a large investment into your company's marketing strategy. With any large investment you should always question what products and services you are receiving for your money. To help you

12 Helpful Tips for Choosing the Perfect Expo Venue

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Your venue will have the largest impact on your event. From its size and accessibility, to its ambience and layout, everything about your event will affect how your expo is run. We’ve previously created an

Exhibition Stand Design Inspiration at Exhibitor Live 2019

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Exhibitor Live, the Professional Development Conference for Trade Show and Corporate Event Marketing, kicked off on February 24 for its annual five-day expo showcasing an enormous range of exhibitors and interactive

6 Common Exhibition Stand Mistakes and How to Avoid Them

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When planning a show-stopping exhibition stand there’s a lot that can go wrong. It’s easy to forget tasks, slip up and make mistakes. The good news is that, with the right knowledge, preparation and support, mistakes

Exhibition Planning: The Dos and the Don'ts

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8 Ways to Save on Your Exhibition Stand Design

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An exhibition stand design should reflect the brand, attract an audience and create a memorable experience for attendees. But sometimes having the perfect stand can come at a high cost. We all know money doesn’t grow

7 Helpful Exhibition Planning Tips Learnt from AIME 2019

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This week the 2019 Asia Pacific Incentives and Meetings Event (AIME) kicked off with a bang in Melbourne, showcasing some great exhibition stand designs. The event welcomes exhibitors and professionals to build

How to Plan for Your Exhibition Stand

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Exhibitions aren’t an easy process to navigate. From choosing your exhibition space and organising your exhibition stand design, to training your staff and booking any required travel arrangements, your ‘to do’ list

Attracting Sponsors to Your Trade or Consumer Show

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Event sponsors are a fantastic source of revenue. But finding, pitching, achieving and keeping sponsors can be a difficult and time-consuming process, especially if you’re unsure of how the process works.

12 Ways to Attract More Visitors to Your Exhibition Stand

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Exhibitions are an excellent opportunity for your brand to generate leads and build a positive brand image with your target audience. But they can also be a difficult space to navigate. Achieving your exhibition

How to Successfully Use Pre-Show Marketing for your Exhibition Stand

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Marketing is a great tool for promoting your exhibition stand and increasing your visitor rate prior to an expo. Your trade or consumer show success will undeniably be impacted by level of engagement your stand

How Important is Your Presence at Your Expo?

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Expos are a fantastic resource available for businesses hoping to achieve their goals. With a large volume of people from all across the nation and hundreds of exciting new products and/or services to discover all in

Estimating the Cost of an Expo Stand

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When it comes to planning your trade show exhibition stand, understanding the costs can be overwhelming. How much does a stand cost? Why do I need to pay that much for a display? How much should I be paying? These

The Magic to Keeping Exhibitors Happy

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Tips for Choosing Your Next Expo

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There are hundreds of expo’s across Australia each year and hundreds of businesses that have exhibition display’s at them. Choosing the right expo for your business can have a significant impact on the success of

How to Set Your Expo Goals for 2019

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You can also find this piece published on the Trade Show News Network here. 2019 is officially here and it’s time for you to make your mark in the exhibition world with show-stopping stand designs, excellent customer

5 Exhibition Stand Must-Haves

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Let’s face it, the world of exhibitions can be overwhelming.  There are now endless ways to be creative, innovative and competitive with your exhibition stand, but this can often lead us to forget what our display